The Whiteboard
honest by
Honest by is born this January. Created by Bruno Pieters‘ sabbatical trip to Southern India during 2010. The interesting concept of this business model is about its transparency. In its own words, “Honest by is the first company in the world to share the full cost breakdown of its products. The word Honest refers to the way in which the Honest by store operates, with a 100% transparency policy. The concept behind Honest by offers designers and brands a public platform to share their own design processes; utilizing the extensive research Honest by has already conducted on organic fabrics and suppliers.” The depth of the information breakdown is by far the most comprehensive I have ever seen, from certainly the garment, but also to the care label, the hang-tag to the safety pin. There is even carbon footprint estimate besides the cost break-down. A lot of heart, effort and dedication is needed to make this happen, and they know it’s all about education and perception. I appreciate the thoughts tremendously.


little black jacket
My first glance told me it’s another GAP campaign and realize it’s CHANEL! Karl does it again, he photoshoots the whole thing. I like Tilda and Charlotte, again there are some obvious one they try to find to wear the jacket to make it more unpredictable and fun. I think Anna Wintour’s signature hair is awesome that she does not even have to show her face. Visit the campaign site for the Little Black Jacket campaign, the site…is not so easy to navigate.
Via Trendland
for you, for me
For Me, For You actually reminds me a bit of Marion Vidal, my favorite French accessories designer.They both use round bead shape wittily in their designs.
maryam nassir zadeh
Found this amazing online store Mayam Nassir Zadeh which stocks unique and very stylish pieces from clothing to accessories. Make sure you drop by their NYC store on Norfolk Street next time you’re in the hood.
fotoshop by adobé
From Dove’s Campaign for Real Beauty several year back, we are all more than familiar with the extent of photo-manipulation that can be done on posters, ads and other marketing materials.
So here’s a fun little spoof by Jesse Rosten:










