For their latest campaign, the boys at Rag & Bone took a different turn and asked their friends, such as Miranda Kerr and Karolina Kurkova, to point the lens - at themselves. Giving them a camera and a bag of clothes, they created a D.I.Y. project and the results are intimate portraits and candid snapshots - exactly the type of thing you don't see in other fashion campaigns.
David and Marcus from Rag & Bone have invited a few of us in Hong Kong to join the mix, and there will be an exhibition of the images in-store at Lane Crawford next week. Stay posted and see how we decided to express ourselves.