Gaming is ubiquitously blended in our daily lives and Karl Lagerfeld just knows this is the way to sustain coverage especially in the younger crowd. Earlier in December by joint forcing with Net-a-Porter, Karl has developed an apps to tease his upcoming collection which is launching on 25 January 2012. Through the game you have to upload your own photo and seek Karl's head logo to access exclusive site content. The incentive is GBP1,000 spending at Net-a-Porter, and Karl could get involved in the game drawing as much user generated content as they could. The campaign is leveraging the social media platform and the extensive global ownership of hand held computers. The result could be a substantial perception shift of the Karl being only a couture brand to gaining the younger crowd's attention and reception.
Long time client CAM aka Creatively Active Minds who specializes in conceptualizing interesting thoughts into objects has recently curated their very bespoke retail space in Singapore at the renowned Paragon up on Orchard Road. If you are into things that has a story and history behind, don't miss out on this opportunity to see and own them and curate your very own creative space.
Visit CAM Popup Store in Singapore at Paragon Shopping Center, 290 Orchard Road on Ground Floor at the Atrium from now till 31 December 2011.
Our studio is fans of Beats! Glad it's just opened in NYC yesterday and the poster is cool. But the cake is hysterical.
If you love Scandinavian design as much as we do, then Vie is a must-stop in Hong Kong. This shop is the first spin-off of Vein — a unique retail space that stocks brands from the Nordic circle — and we are already liking what we see! Continuing the same belief and retail concept, you'll find carefully curated and handpicked selections of laid-back womens and menswear from brands such as Filippa K, Muuto, Marimekko, Won Hundred Men's, Dagmar, Stylein, Kosta Boda and Aarikka, together with character items for home & interior. Most of these brands are not available elsewhere in Hong Kong, so the owners behind Vien and Vie have brought their passion and love for Scandinavia right to Star Street. We couldn't be happier.
Whitespace has built the soon-to-be launched website for Vien, and look forward to their opening celebrations in November. Read what The D'Vine has to say about the shop here or visit Vein & Vie, G/F, 2D Star Street, Wanchai, Hong Kong, tel: +852 2528 4988.
BOTHOS appeared rather mysteriously in Hong Kong sometime in 2009. Along with their sister jewellery shop SETHA just down the road, they've become known for their artful window displays and cocktail-infused event launches. We've been a big fan of their brand since the start, which blends a true Eastern-inspired philosophy with a Western aesthetic across a line of beautifully made bags and accessories. The unisex Anil, pictured below is one of our favourites. The BOTHOS Autumn/Winter 2010 collection, Fumeur d'alluscination, opens tonight on 20 Hollywood Road.
Whitespace launches a mini-site for the Spring/Summer 2009 collection from EQIQ — the collection this season is full of geometric playful patterns and pretty dresses and accessories in pastel blues and pinks. The brand name which comes from 'Emotional Quotient' and 'Intelligence Quotient' is designed by Parisien Stéphanie Stindel, who believes you can be either EQ or IQ, or better yet, both!