study: ie users have below average iq [updated]

A very interesting study by AptiQuant, a psychometrics consulting company, has recently published a study drawing the connection between a user's choice of internet browser and their IQ.

"The results are really not that surprising. With just a look at the graphs in the report, it comes out pretty clear that Internet Explorer users scored lower than average on the IQ tests. Chrome, Firefox and Safari users had just a teeny bit higher than average IQ scores. [...] The continuous use of older versions of IE by millions of people around the world has often haunted web developers. This trend not only makes their job tougher, but has also pulled back innovation by at least a decade."

On with innovation!


This story has raked in gazillions of hits, even to the point of being covered by big news corporations like BBC, CNN, Forbes and The Telegraph. But as it turns out - it was all a big prank... that fooled all IE and non IE users alike! They kept going with the prank, publishing an update claiming that AptiQuant was threatened with a lawsuit by loyal IE users:

"Leonard Howard, the CEO of [AptiQuant] said that he has been receiving hate mail from IE users since yesterday. He said, “I just want to make it clear that the report released by my company did not suggest that if you use IE that means you have a low IQ, but what it really says is that if you have a low IQ then there are high chances that you use Internet Explorer.

Can someone point us to the gullible sign?

That being said, bits of the prank remain true: developing sites to be compatible with all ancestral versions of IE is cumbersome. Bugger.

Thank you Sarah, for the tip.

rat's cave

ratscave_10 Our friends over at street art crewStart From Zero have opened their first concept shop and mini gallery called Rat’s Cave. Just like the name of the store, Rat’s Cave is a secret place for street artists - deemed hidden members in our society, decorating our pavements and sign posts with stickers, graffiti and stencils. All fashion and art lovers are "welcomed to explore street life inside the Rat’s Cave". Inside we found a lot to love including a little bolt-hole for their shop cat.

Apart from their namesake label Start From Zero, they also carry other labels including local art crew Graphicairlines, world-exclusive Californian hot-rods label Loser Machine, and the American tattoo and rockabilly label Lucky 13.

The gallery and shop will regularly hold different exhibitions; the first one is called “Introducing Rat’s Cave”, a solo exhibition by Start From Zero and was held last Friday. The gang was out in force eating chicken wings and downing Lucky beers. We're excited to welcome the crew and a new hang-out to the neighbourhood. Rat's Cave is located at 香港上環太平山街 18A-B 地下 G/F, 18A-B Tai Ping Shan Street, Sheung Wan, Hong Kong

blindspot annex opening

One of our clients Blindspot Annex recently had its first show called "A Departure from Reality III: The Tender Truth" featuring Maleonn & Jiang Pengyi and curated by Janet Fong. It doesn't look like a lot of people were there but that's because it's an overwhelming 6,000 square feet and these photos were taken towards the end of a thunderstorm-filled evening. The show was a success and owners Mimi and Chris have done an impressive job of turning a former top-floor raw industrial laundry facility into Hong Kong's best gallery space. We cannot wait to catch the next opening and visit their rooftop.

Check out the show: 3.9 – 30.10.2010 at Blindspot Gallery (Central) Opening hours: Tuesday to Saturday, 11:00am to 7:00pm / 11.9 – 31.10.2010 at Blindspot Annex (Wong Chuk Hang) Opening hours: Thursday to Sunday, 11:00am to 7:00pm (during exhibition) / by appointment





creative city now available

Creative City is now available in select bookshops and boutiques around Hong Kong. Creative City is a map with a twist. Devoted to celebrating Hong Kong’s creativity, it features direct input from some of the city’s established and emerging designers, writers and other creative entrepreneurs. This idea came about when we discovered the lack of resources to give to friends and visitors who were curious about what more Hong Kong had to offer. We wanted to create a map that was functional and well-designed, and encouraged users to explore, experience and see the city the way we see it — from a unique and creative vantage point.

Packed with six key district maps and much more, this new release from the studio has taken us, in partnership with former journalist Louise Wong, the best part of 18 months of research, design, writing and production. Thank you to all the creative contributors and tireless and talented team of designers who have worked on Creative City and we welcome comments and feedback from the community.

Creative City is sold for HK$28 (US$3.75) at Dymocks at IFC and K11, G.O.D, Kelly & Walsh, Kapok, AO: The Photo Book Centre, Swindon Books and others. For any overseas orders, please contact us for more information and details to purchase.


good morning technology

Our friends from Good Morning Technology have been hard at work. Alongside the launch of their new bike product Copenhagen Parts, they've designed a lighting range called Archetype for LUCEPLAN that debuted at the design fair Salone Internazionale del Mobile 2010. We first met Good Morning Technology when partners Mads Kjøller Damkjær and Lars Thomsen visited Whitespace and they've been kind at sharing their latest news with us. With their lamp for Luceplan, they set out to achieve something different. The intentionally archetypical shape and the familiar action of screwing in a bulb accompany the discovery of a light source that is an alternative to incandescent lighting. The action is also a metaphor. Archetype is in fact the combination of source and lamp; “by combining high technology and innovative light diffusion in simple, clean and formal lines, Archetype builds a bridge between before and now…”

The new lamp is the logical continuance of the sustainable path that Luceplan has been taking for some time now: the uninterrupted research into the functionality of lighting devices. In this case, the LEDs are one of the most interesting energy-saving solutions of recent years and they are characterized by long life, high output and no maintenance costs. Besides the lamp GMT also designed a range of armatures to be used.




introducing greyscale

Greyscale, our nascent brand of stationery and products, was launched at Kapok's new store on Thursday night. Press, family, friends and the usual suspects all showed up to drink, eat cupcakes and soak up some of owner Arnault's rays of retail love on the Sun Street, joining neighbours such Sonjia, Chen Mi Ji and Vilebrequin. Press walked off with one of our limited edition tote bags, but customers will also get one if they bag more than 200HKD worth of Greyscale goodies! Our current collection of notecards with names such as 'Dandelion Storm', 'Lotus Lilies' and 'Sticks and Stones' are available as assorted boxed sets retailing for 180HKD or single packs for 60HKD. Contact us for more details or join our list for further news, events and updates.

Greyscale now available at Kapok, 3 Sun Street, Wanchai, Hong Kong.









return of polaroid

i love polaroid & can't be happier to see its return! after it's discontinuation in 2007 - the pic1000 is the first model that will be reproduced. i collected a few instant cameras that i can't wait to add 1 more to my collection.pic1000

What is more interesting i found related site to polaroid which sells very interesting film such as this one called fade to black! the effect is more than spooky but with a hint of artsy originality.


a bigger vision mission is set behind this polaroid concept - impossible project! revival - revival! polaroidfactory

merci the cool

read from NY Times about a new boutique in paris called merci! this store is quoted: (a) all the rage in Paris; (b) in the ultratrendy Marais district; (c) a “concept store” mixing fashion and design; and (d) one in which the profits go to charity. Like those Northwest pilots who accidentally flew 150 miles past their destination last fall, I was over it before I got there. this is making my travel planning more exciting & 'dilematic' coz i have to struggle amongst where to go next! life is full of choices!


You Win Some. You Lose Some.

Yesterday was bittersweet. Whitespace said bye to one of our team mates, Hebee. She joined the studio in 2006, and has seen the company sprout from a tiny shop to where we are now. Throughout the past three years, Hebee's cheerfulness and resourcefulness helped us grow as a team. Her understanding of web development and motivation was a tremendous asset to a small studio. We will miss her and wish her all the best in her future career path! hebee_lastday.jpg

In her words, "This is my pleasure that I can work for you and Whitespace, I believe Whitespace can be the best design studio in Hong Kong!! We will keep in touch because we are a big family!!! Even I am not in Whitespace but my SOUL and HEART will be here!!!"

So though it's a sad day, we also had a bright moment when Whitespace picked up a Bronze Award from the HKDA Asia Design Awards in the New Media category for The Premiere Issues Project. The award presentation was held City Hall, and we were proud to be among some of the best designers in all of Asia, for a project we still love and believe in since we began it in 2002.