brand new nha trang

Here's a sneak peek of the brand identity Whitespace has been developing for Nha Trang, the Vietnamese restaurant that has grown from a tiny little shop to several outlets across the city.

This new location is in Tai Koo Shing, and will be the first to have the full identity in place. Watch this space for more news about the revamp from logo, packaging and website.

rooftop love

Whitespacers are working in a cloud of peony perfume today...That's because after a season working with RooftopCinemaHK to create their branding and venue graphics, we've just received a beautiful bouquet of love from the Rooftop team!

We're extremely proud of the Rooftop team and their hard work, which has gotten coverage from publications like Wall Street Journal and CNNGo. Season II was a massive hit, and we can't wait for the next one! Find out more about them here.

moments in time

Moments in Time are a trio of new works by The Hong Kong Ballet. They commissioned three contemporary choreographers, Peter Quanz, Kinsun Chan and Fei Bo, to create special pieces, Luminous, Black on Black and A Room of Her Own for a night of imaginative ballet. Whitespace worked with their team to produce this unique productions' visuals, following our work on Swan Lake and Coppélia. Moments in Time is runs 4-5 November 2011 at 7:30pm and 5-6 November 2011 at 2:30pm. Visit The Hong Kong Ballet for more details on their productions.

LUMINOUS is a happy, ever-lasting relationship really possible between a man and a woman? Peter Quanz speaks through his choreography about the fragility of human relationships, the tension between the genders and the qualities drawn out of us by each passing alliance. This emotionally-charged piece, dripping with sensuality, will make you reflect on your own relationships past and present.

BLACK ON BLACK is Kinsun Chan's new ballet that explores the timelessness of the colour black, and the dance aesthetics he has created reflect the many facets of black's symbolism. Kinsun manipulates the space on stage, playing with contrasting movements to reflect the contradictory emotions aroused by the colour black. The choreographer incorporates his intrigue for body language and gestures into this ballet of power, passion and surprise.

A ROOM OF HER OWN is about frustration, self-doubt, jealousy and torment; these are just a few of the emotions felt by Lu Xi, the heroine of A Room of Her Own. She feels suffocated by her foundering relationship with her choreographer husband, but soon this feeling is replaced by fear and jealousy of her husband’s mysterious friendship with a new colleague. This intense dramatic work, suffused with sadness, highlights the unbridgeable gap between the genders through a profound exploration of the characters’ psychology.

happy clients = cupcakes

Getting thanked with cupcakes from a happy client is a great way to end the week. This delicious dozen fresh from Let Them Eat Cake, came from The9thMuse, whom we've been working with to create their brand from the ground up. We cannot wait for the launch of their new site and want to thank them for being so sweet to work with the past few months. Watch this space for more news of their launch.

sourced grocer

Sourced Grocer branding project by ONE IOTA based in Brisbane, Australia.

Here's an excerpt on the creative process from their blog—"The posters and hand outs feature oddly coloured shots of fruit and vegetables that we literally nailed to our wall in the studio and shot in high res. The rationale behind the odd colouring was to engage the viewer to sub-consiencly question the produce they are looking at, and in conjunction with the branding statements begin them on the process of questioning the origin and seasonality of produce they consume in everyday life."

hong kong ballet coppélia

Following Swan Lake, Whitespace has worked on The Hong Kong Ballet's next production, Coppélia. Working with the talented Emilie Sarnel on the artwork, the poster captures the comedic love story of Dr. Coppélius and his life-sized doll. Originally premiered in Paris in 1870, this ballet has captured the imaginations throughout the times. The Hong Kong Ballet performs Coppélia on 23-25 September 2011 at 8.00pm and 24-25 September 2011 at 3.00pm, at Auditorium, Sha Tin Town Hall. Tickets are available through Urbtix.

tina loves frames of life

Fashion stylist and blogger Tina Leung was invited by Giorgio Armani to participate in their Frames of Life campaign. Whitespace helped to launch her new site, Tina Loves in time for yesterday evening's event at Puyi Optical at 1881 Heritage. Tina captured images of different people, including some of us at Whitespace, wearing Armani's new collection, and the final selection of images were displayed on a massive wall. Hit up Tina Loves for more fashion inspiration and daily musings from one of Hong Kong's most stylish bloggers.

hong kong ballet nutcracker

Each year The Hong Kong Ballet holds a very special charity benefit performance of The Nutcracker. This year Whitespace donated our creative services and designed the programs, backdrops and materials for the show, under a theme centered around The Kingdom of Toys. Our team worked closely with the benefit committee to create over 40 different pieces of collaterals and artworks used throughout the day's event, which took place in the mezzanine foyer of the Cultural Center before guests attending the fundraiser watch the performance of the Nutcracker in the auditorium. Ashley Tse of The Hong Kong Ballet wrote to us, "Thank you very much to you and your colleagues’ professional and graceful efforts throughout the lead up to the event. The Nutcracker Christmas Benefit 2010 was a great success. All the children and our guests had a joyful time."

We were delighted that our graphics, inspired by the wonderful Nordic designs of Sanna Annukka were appreciated by those that attended, and provided a colorful backdrop to the little ballerinas and dancers that graced the stage that day. Special thanks to our team Veronique Hon and Rosalie Lo who worked with a pre-holiday rush deadline to make this happen!


Over 20 pieces of signages were designed and placed around The Cultural Centre, where the Christmas benefit was held.


Our friend Angelina, sporting one of the stickers.


The main stage backdrop with a list of the sponsors and ten feet tall graphics of the soldier and ballerina.


The program on each of the tables during the lunch benefit.


Little booths for children to play games were created, such as this one, Hit The Hat Off The Snowman.

let's get lost

letsgetlost ‘Let’s Get Lost’ is a special collaborative art book by Whitespace and photographer Dan Pak and featuring Ana R. To celebrate the publication of this exclusive book and exhibition, a launch event will be held at Whitespace this Friday December 10th followed by the 5th anniversary celebration of the studio.

This project began as a dialogue in 2009 about a shared vision that goes beyond their everyday roles as photographer and a creative studio. Featuring images of Ana R, the result is a striking book that showcases the unique talent and versatility of both creatives that goes beyond the scope of their daily practice and client projects. Whitespace, who celebrates their 5th year anniversary on the same date, will publish a collaborative art book every year with a photographer. ‘Let’s Get Lost’ is the first in an original series by Whitespace.

Two parallel stories take place in ‘Let’s Get Lost.’ A photographic one that follows the story of a girl, Ana R., through moments of solitude as she makes her way through a journey that explores the intrinsic need for a deeper human connection in Hong Kong — a city that is constantly busy yet so often detached. The other is a story constructed from graphic lines and shapes that float beneath the surface of every page in a French-fold book created by Whitespace. The rhythm of the photographic images on each page is echoed in a series of chaotic yet carefully balanced forms.

Together, ‘Let’s Get Lost’ tells a story of loneliness and isolation in a city where the feeling of drifting is often unrecognized and overlooked due to the constant barrage of human contact. In a city like Hong Kong, one is seemingly never alone. It's about being a stranger in a strange place, but also about finding meaningful connections and a space of one’s own, whether real or imaginary, free or confined.

Let's Get Lost exhibition and book launch on Friday December 10th, 2010 from 5pm to 7pm for press and invited guests. Whitespace 5th Anniversary and after-party from 8pm to 11pm by invite only.

creative city now available

Creative City is now available in select bookshops and boutiques around Hong Kong. Creative City is a map with a twist. Devoted to celebrating Hong Kong’s creativity, it features direct input from some of the city’s established and emerging designers, writers and other creative entrepreneurs. This idea came about when we discovered the lack of resources to give to friends and visitors who were curious about what more Hong Kong had to offer. We wanted to create a map that was functional and well-designed, and encouraged users to explore, experience and see the city the way we see it — from a unique and creative vantage point.

Packed with six key district maps and much more, this new release from the studio has taken us, in partnership with former journalist Louise Wong, the best part of 18 months of research, design, writing and production. Thank you to all the creative contributors and tireless and talented team of designers who have worked on Creative City and we welcome comments and feedback from the community.

Creative City is sold for HK$28 (US$3.75) at Dymocks at IFC and K11, G.O.D, Kelly & Walsh, Kapok, AO: The Photo Book Centre, Swindon Books and others. For any overseas orders, please contact us for more information and details to purchase.


rendez-vous round-up

We ended up in Paris with the CIPHER team on their first showing during Paris Fashion Week at Rendez-Vous Homme. We were given an unusual store-front space on Rue Saint Merri, which we discovered was owned by Pierre Cardin and had his name appearing everywhere. The four days went by in a blur as a great mix of buyers, friends and random strangers walked into the showroom thinking it was a shop and wanting to buy the sneakers. Here are the some of the highlights from the show. Entrance to Rendez-Vous on the 2nd day.


Collin and Marika in the Espace Evolution showroom.


The black and white Vertigos, just hours before they vanished from the front window.


The rest of the CIPHER collection.


The Seditionaries sitting next to the Sentients.


Inside Rendez-Vous, where the greenhouse effect took place on the upper floors.


The front window display.


Marika with "Mr Jones", our mannequin.


Jenny's love tattoo by Rude.


Thanks to all the people who made this trip possible and whom we met throughout the week. The Whitespace team, Antoine, Daniel and Nic at Surface to Air, Zenith and Jonathan Morss at Mors Footwear, Moose at Sneaker Lounge, Ashley Marc Houvelle, Jenny and Alex at OFR shop, Ivan at T-Frankin, Pak Man and Isabella and numerous others. We hope to be back soon.

garage turenne

We took a break from our show and checked out nearby Capsule. Tucked away in a garage on Rue de Turenne, we not only found some familiar faces but some fantastic distressed type at the front entrance. capsule_08

Ground floor full of brands and the ubiquitous Vitamin Water.


We ran into Arnault from Kapok upstairs.


Also caught up with Jeff and Nico over at Staple.




Wonderfully weathered and layered French garage type.

nick knight for kuho

Fashion has gone film-obssessed with each label launching their own films, videos and short clips. No stranger to the medium, Nick Knight's piece for Kuho, featuring Ranya Mordanova held our gaze for its sublime attention to movement, and hypnotic-like sequences. via The Business of Fashion.


‘YOU ARE HERE’ is an exhibition organized by WHITESPACE as part of DETOUR 2009, an outbound programme parallel to Business of Design Week (BODW). The exhibition is open to the public tomorrow and will run until December 9th 2009 at the Former Police Married Living Quarters on Hollywood Road. The historical significance and the architectural qualities of the Former Married Police Headquarters inspired WHITESPACE to curate an exhibition centered around space — both physical and intangible, and to celebrate the diversity and creativity in Hong Kong’s thriving art and design community. Titled “YOU ARE HERE”, WHITESPACE invited 80 creatives to contribute artwork to a group show about charting journeys, visualizing stories, plotting out dreams and surveying landscapes. Whether real or imaginary, distorted or accurate, descriptive or abstract, these individual maps will be gathered and displayed as one large piece to form a collective plan of creative energies.

Artists include graphic designers from WHITESPACE, graffiti artist and painter L1ES ONE, illustrator Emily Eldridge, designer and artist Kate Barnett, GRAPHICAIRLINES, designer and artist Yuki Holland, painter and sculptural artist, Roy Man and graphic designer and illustrator Sum-Sum Tse, amongst many more.

‘YOU ARE HERE’ explores where you are on a ‘map’. Where you are in time. Where you are at this moment. Where we are, as a group, in Hong Kong.